I always seek inspiration from countless movie and TV show posters. Most of the time I don’t get the exact reference that I want, but I improvised using elements from the designs I saw. I only ever bother drawing when it’s realistic (not drawn Episode characters) since I already like the Episode style as it is. But the most important thing is finding your story’s vibe (sad, happy-go-lucky, in the middle, meant to be, etc) before deciding the design.
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